FOR IMMEDIATE RELEASE 

SAMMY HAGAR ANNOUNCES BIRTHDAY BASH 2020 BOAT-IN 

PAY-PER-VIEW EVENT WITH NUGS.TV ON OCTOBER 17 

SAMMY HAGAR & THE CIRCLE + KEVIN CRONIN & RICK SPRINGFIELD WILL PERFORM FROM THE SHORES OF CATALINA ISLAND OCTOBER 8 FOR A SOCIALLY DISTANCED BOAT-IN EXPERIENCE FILMED EXCLUSIVELY ON PPV OCTOBER 17 IN 4K AND HD FROM NUGS.TV

Photos and artwork available HERE 

LOS ANGELES - October 6, 2020 — Rock & Roll Hall of Famer Sammy Hagar today announced that he’s relocating his annual Birthday Bash from his legendary nightclub the Cabo Wabo Cantina in Mexico to the historic shores of Catalina Island, CA and teaming with nugs.tv, the leading music platform for live concert streams and recordings, to share it with fans everywhere as an epic pay-per-view stream on October 17 in HD and 4K. Sammy’s Birthday Bash 2020 special will feature The Circle, his band with fellow Rock Hall of Famer Michael Anthony, Jason Bonham and Vic Johnson, as well as special guests including REO Speedwagon’s Kevin Cronin and Rick Springfield performing from a specially erected stage on the beach of Two Harbors, Catalina Island in California and captured by 7 Cinematics, the world’s foremost producers of live-music broadcasts and video streams, exclusively for the Pay-Per-View event. Filmed on October 8, the only way to view it in person is via the boat-in, a limited amount of socially distanced chartered boats that have purchased mooring reservations in the bay at Two Harbors.  

Fans can pre-order the HD stream for $24.99 or 4K stream for $49.99 from nugs.tv, and tune- in from home to watch it on Saturday, October 17 at 6PM PT / 9PM ET, or watch it on-demand within 48 hours. Redhead fanclub members will receive a special $5 discount code which they can use to pre-order the PPV from October 6 - 12.  Concurrently, a limited quantity of Sammy’s Birthday Bash 2020 Bundles featuring exclusive new merchandise goes on sale today via https://shop.redrocker.com.

“I’ve been trying to make the birthday bash available to anyone and everyone for almost 30 years and this year under the dark cloud of COVID-19 we had to roll up our sleeves and put on our thinking caps to figure out a way to make it happen at all,” said Sammy Hagar.  “That’s when this beautiful exotic island sitting right in front of our faces gave us the thumbs up. We’re bringing the beach party to your house and for the first time we all get to be there. Are we having any fun yet?”

Sammy’s Birthday Bash PPV is sponsored by Golden Road Brewing’s Fruit Cart Hard Seltzer, Beach Bar Rum and Santo Tequila. Pre-order them now and have them in time for your at-home PPV party, Golden Road Brewing’s Fruit Cart Hard Seltzer, Beach Bar Rum and Santo Tequila.

There are no tickets to buy and no one will be permitted to attend the October 8 filming on land at Two Harbors, Catalina Island. Adhering to strict Covid-19 regulations, the entire surrounding area will be socially distanced and enforced by the Los Angeles County Sheriff's department. The only way it can be viewed in person is onboard a boat with a reserved mooring at the bay at Two Harbors or from the comfort of your home via PPV on October 17.

For specifics on how to pick up a mooring, visit https://www.visitcatalinaisland.com/things-to-do/two-harbors/boating/mooring-info-and-rules/

For general information about Two Harbors boating and moorings, visit https://www.visitcatalinaisland.com/things-to-do/two-harbors/boating/

For more than four decades, Sammy Hagar has been recognized as one of the best and most accomplished lead singers and songwriters in rock music. From breaking into the industry with the seminal hard rock band Montrose, to his multi-platinum solo career, to his ride as the frontman of Van Halen, Chickenfoot and his latest best-selling supergroup The Circle, Hagar has amassed 25 Platinum albums on sales surpassing 50 million worldwide. Along his journey, he has set the tone for some of the greatest rock anthems ever written with songs like "I Can't Drive 55," "Right Now," and "Why Can't This Be Love" and earned the highest respect of the music industry with a Grammy Award and induction into the Rock and Roll Hall of Fame. Since launching his flagship Cabo Wabo Cantina, he’s turned a lifelong passion for great food, music and spirits into a thriving and iconic lifestyle brand that now encompass top-shelf labels, Cabo Wabo Tequila (sold in 2010), Sammy’s Beach Bar Rum and Santo Tequila, as well as several restaurants. Never one to hit the brakes, Sammy’s also expanded his successes into publishing, TV, radio and beyond. Fans can watch him on season five of his hit TV series “Rock & Roll Road Trip with Sammy Hagar” airing now on AXS TV and as host of “Sammy Hagar’s Top Rock Countdown,” a weekly syndicated radio show broadcast airing on 90+ US stations. He’s also a #1 NYT bestselling author and dedicated philanthropist. 

About nugs.net

Founded in 1997 as a fan site for downloading live music, nugs.net has evolved into the leading live music platform for the largest touring artists in the world. Bruce Springsteen, Metallica, Pearl Jam, Phish, Dead & Company, Red Hot Chili Peppers, My Morning Jacket and many others distribute recordings of thousands of concerts they play through nugs.net. The platform offers live streams, downloads, CDs, Video on Demand, and the only streaming service dedicated to live music, delivering exclusive live content to millions of fans daily. nugs.net is available on iOS, Android, AppleTV, Sonos, BluOS, and Desktop.  A free 30-day trial is available. Visit nugs.net or get the app at nugs.net/app.

About Golden Road Fruit Cart Hard Seltzer

Golden Road Fruit Cart Hard Seltzer is made with real fruit and natural flavors. Bright and breezy like a California beach day, this refreshing, low alcohol Hard Seltzer pops with flavors of fresh cucumber and lime, pineapple and strawberry, mango, and watermelon.

About Beach Bar Rum

Legendary rockers Sammy Hagar and Rick Springfield have joined forces on their next hit collaboration with Beach Bar Rum, a portfolio of premium rum expressions. Handcrafted in small batches by one of Puerto Rico's oldest family-owned rum distilleries and triple distilled before bottling, Beach Bar Rum hits all the right notes with three varieties: Beach Bar White Rum, Kola Spiced and Red Head. The award-winning rum collection has connoisseurs calling it one of the finest rums produced today.   Visit: www.SammysBeachBarRum.com for more information and to order online.

About Santo Tequila

Legendary rocker and spirits pioneer Sammy Hagar and Emmy Award-winning chef and restaurateur Guy Fieri joined forces to create Santo Tequila Blanco and Santo Mezquila, the world’s first and only blend of tequila and mezcal. Made with agave plants that are grown in the famed Jalisco Highlands of Mexico, and then hand-selected by Juan Eduardo Nuñez, a third generation Master Distiller from the famed distillery, El Viejito. Santo Tequila Blanco is an old-world style tequila made with 100% Blue Weber Agaveand Santo Mezquila is the world’s first agave blend made from 100% Blue Weber Agave and 100% Espadin Agave. Visit www.santospirit.com for more information.

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Media Contacts:

For Sammy Hagar & The Birthday Bash 2020:

Hannah Kampf, Kampaign PR & Marketing

Hannah@kampaignpr.com

310.271.2780

 

For nugs.tv:

Kristen Foster, Fullcoverage Communications

kristen.foster@fullcov.com

424.295.7096