As the official Catalina Island Tourism Authority, Love Catalina, a 501(c)(6) nonprofit, is governed by an elected board of directors and funded in-part through the collection of Transient Occupancy Taxes paid by guests staying in area hotels and vacation rentals. Our mission is to attract visitors and advocate for commerce on Catalina Island.

We operate the Catalina Island Visitor Center at 1 Green Pleasure Pier. Our administrative offices are located at 303 Crescent Ave above U.S. Bank. 

Please explore and learn more about joining the Catalina Island Tourism Authority.

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